Monday 2 November 2009

Poster Analysis




Clueless a film set in the 90s about rich teenagers living in L.A.
There are no specific colours used in the posters but in two of them the main colour is pink suggesting that the movie is about young/teenaged girls. This also suggests the age group and sex the film is mainly aimed to be at teenaged girls, girl’s mostly still in high school. Because the TV series was so popular there are not many symbols. We can tell by the fashion of these three girls and the accessories they are holding that they where “richy” girls. Like many typical teenaged girls fashion and looking good/sexy is primary, from the posters we can see that they are into fashion and fashion plays a big part in their lives. In one of the posters they are all in front of a mirror putting on make up this also tells us what kind of girls this movie is about. All three of the girls all have mobile phones (at these times mobile phones were becoming very popular and not everyone had one) this is suggesting what kind of lives they live and their wealth. In three of the posters the girls are hold school books suggesting that are still in school. Clueless is writing with both upper and lower case letters, this emphasises on the word “clueless” because it’s almost like the person who write it was “clueless”. Because clueless means naïve the text really emphasises that.

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